Amazon UAM/TAM Integration

The MediaGrid supports UAM (Unified Ad Marketplace) and TAM (Transparent Ad Marketplace) integrations with Amazon. When integrating via Amazon, please proceed as described below.

UAM Integration

In order to get integrated with The MediaGrid via Amazon UAM please follow this 2 steps process:

  • Deploy the following ads.txt entry across your entities:

    themediagrid.com, JTQKMP, RESELLER, 35d5010d7789b49d.

  • Сontact your account manager at Amazon so that you can get whitelisted and launched with The MediaGrid.

TAM Integration

This integration type requires you to proceed as follows.

  1. Make sure you have the paperwork in place with and The MediaGrid.

  2. Contact the publisher’s TAM representative and their dedicated The MediaGrid Ops / Account manager.

  3. Deploy the ads.txt entry provided by The MediaGrid across your entities.

  4. Prior to launching the traffic, The MediaGrid ops team needs to upload ad units from Amazon TAM into The MediaGrid system. This will be done together with Amazon TAM team.

  5. Once the ads.txt line is added, The MediaGrid team will confirm to their Amazon account manager their readiness so that the Amazon team can enable the traffic. The Amazon team needs to configure the specific Publisher ID provided by The MediaGrid team for your account. The Publisher ID matches the code in the ads.txt entry provided to you directly. Once the integration is live, The MediaGrid will be checking discrepancies after 2-3 days of trading.